How To Start A Microbrand: Part Two — Lorier Under The Loupe

By Thor Svaboe

How to Start Microbrand

The husband and wife team of Lorier Watches has taken the big step, from running their microbrand as a Side-Gig to Full-Time horology. Both moved across the US, leaving their Texas teaching jobs for New York, with what is now an established brand on the scene. So while you might have read my first part […]

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